The Daqing Zhonglan Petrochemical Co has started a reading activity to help workers develop good learning habits, with the trade union handing out 500 books. This activity is intended to help cultivate a corporate culture of “Health, harmony, contributing, and development” and to improve employees’ scientific and cultural sense. Some of the recommended titles were Fall in Love with Your Work and Producing the Extraordinary from the Ordinary. The activity started in early May and is scheduled to run to the end of August. The trade union provided guidelines for the activity and trade unions at the grassroots level are being asked to stick to the reading activity and get a clear understanding of its significance. Workers are asked to write an essay after reading the books and get together to discuss them. The activity is also intended to open a new chapter in building a corporate culture.