Daqing Zhonglan Petrochemical Co., Ltd. initiated the World Water Day campaign on March 22, the 27th World Water Day, in order to arouse employees’ awareness of cherishing water resources. Poster themed “water conservation” was put up on the bulletin board of the company and handouts of the same theme were distributed to employees as a mean to promote among employees the policy of “water conservation first, spatial balance, systematic water control and the combination of government role and market mechanism”, the correct water use concept and the reasonable water use way, and to form a strong atmosphere of water conservation throughout the company.
On-site publicity activity were carried out at central street, Ranghulu district, Daqing city in order to increase citizens’ understanding of the significance of water conservation and to promote the Blue Sky initiative of Daqing.